Twitter CEO Backs Tweet-Reading Rate Limits, Defends Controversial Move Amid Criticism – News18
Last Updated: July 05, 2023, 01:54 IST
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Linda previously labored at NBCUniversal because the president of worldwide promoting.
Twitter customers posted screenshots displaying they had been unable to see any tweets, together with on the pages of company advertisers, after hitting the restrict
Twitter CEO Linda Yaccarino on Tuesday tweeted a protection of the non permanent cap introduced July 1 on the variety of tweets customers can learn in a day, and the corporate mentioned promoting has been secure within the days because the step that drew heavy criticism from customers and advertising professionals.
“When you have a mission like Twitter — you need to make big moves to keep strengthening the platform,” Yaccarino tweeted.
It was her first public touch upon the boundaries introduced on Saturday by proprietor Elon Musk, who mentioned the step was meant to discourage ”excessive ranges” of information scraping and system manipulation.
When you’ve gotten a mission like Twitter — you’ll want to make large strikes to maintain strengthening the platform. This work is significant and on-going. Here’s extra perception on our work to make sure the authenticity of our person base. 👇 https://t.co/5FzBa3636Z— Linda Yaccarino (@lindayacc) July 4, 2023
In the times since Musk’s announcement, Twitter customers posted screenshots displaying they had been unable to see any tweets, together with on the pages of company advertisers, after hitting the restrict.
And advertising professionals mentioned it might undermine Yaccarino’s efforts to draw advertisers.
Twitter mentioned solely a small proportion of individuals utilizing the platform have been affected by the boundaries.
“To ensure the authenticity of our user base we must take extreme measures to remove spam and bots from our platform,” the corporate mentioned in a weblog submit on Tuesday.
The restrict took have an effect on quickly after Twitter started requiring customers to log into an account on the social media platform to view tweets.
Facebook father or mother Meta Platforms mentioned it plans to launch microblogging app referred to as Threads, a rollout that represents a direct problem to Twitter which has been closely criticized since Musk purchased the corporate for $44 billion in 2022.
Asked in an electronic mail why the CEO didn’t touch upon the transfer till three days after it was introduced, Twitter didn’t remark however despatched Reuters a poop emoji, the corporate’s commonplace response to media inquiries.
(This story has not been edited by News18 employees and is printed from a syndicated news company feed – Reuters)
Source web site: www.news18.com
