Twitter again to utilizing Google Cloud after new CEO helps resume funds: Report

Published: June 21, 2023

Twitter has resumed paying Google Cloud for its providers, patching up a relationship that turned strained after Elon Musk acquired the social community and stopped paying Google and varied different corporations.

Google at first struggled to get through to Musk to discuss the unpaid bills.(REUTERS)
Google at first struggled to get by means of to Musk to debate the unpaid payments.(REUTERS)

Twitter’s new Chief Executive Officer, Linda Yaccarino, helped get the connection again on observe, in accordance with an individual accustomed to the state of affairs. The two corporations are additionally negotiating a broader partnership that would embrace promoting and Google’s use of Twitter’s API, stated the particular person, who requested anonymity to debate a non-public matter.

Another particular person with information of the matter confirmed there aren’t any points presently between the businesses. Spokespeople for Twitter and Google declined to remark.

Since billionaire Musk acquired San Francisco-based Twitter final fall, the social media platform has pushed a lot of its distributors for reductions. Reducing spending on cloud computing emerged as a specific objective of Musk’s, in accordance with one other particular person with information of the matter.

Twitter has paid Alphabet Inc.’s Google Cloud about $200 million to $300 million per 12 months, three individuals with information of the matter estimated. The social media firm largely makes use of Google Cloud for information evaluation and machine studying.

Platformer first reported that Twitter had stopped paying its payments with Google Cloud.

Google at first struggled to get by means of to Musk to debate the unpaid payments. In an try to succeed in him, Google staff contacted individuals at his area exploration agency, SpaceX, which additionally does enterprise with Google Cloud, in accordance with two of the individuals.

Google had some levers at its disposal to press Twitter to pay, together with proscribing features of the cloud computing platform.

The corporations introduced their partnership in 2018. Twitter was as soon as one among Google Cloud’s most essential prospects, however Google has since broadened its consumer base. After reporting its first worthwhile quarter earlier this 12 months, Google hopes to make use of its synthetic intelligence to shut the hole with bigger cloud rivals corresponding to Microsoft Corp. and Amazon.com Inc.

Source web site: www.hindustantimes.com