Tim Cook Remains ‘Very Bullish’ On India After Apple Registers Record Growth In Q1 2023

Published: February 04, 2023

Edited By: Shaurya Sharma

Last Updated: February 04, 2023, 10:51 IST

Tim Cook says that there's a massive opportunity for Apple in India post the COVID-19 pandemic.(File photo)

Tim Cook says that there is a large alternative for Apple in India submit the COVID-19 pandemic.(File photograph)

CEO Tim Cook views India as a “hugely exciting market” and plans to broaden Apple’s presence there with the web retailer, retail presence, and extra reasonably priced financing choices.

Apple launched its Q1 2023 monetary report on Friday, displaying a income of $117.2 billion, a 5% lower in comparison with the earlier yr. However, the tech large noticed distinctive ends in India, reaching record-breaking numbers and leaving CEO Tim Cook feeling ‘very good’ as he said in an announcement.

“Looking at the business in India, we set a quarterly revenue record and grew very strong double digits year over year and so we feel very good about how we performed,” Tim Cook mentioned about Apple’s development in India. Tim additionally claimed that India is a “hugely exciting market” for Apple and stays a significant focus. 

He added, “We brought the online store there in 2020. We will soon bring Apple Retail there. We are putting a lot of emphasis on the market. There’s been a lot going from financing options and trade-ins to make products more affordable and give people more options to buy.”

Notably, Apple has been providing ‘Made in India’ iPhones for some time now, with vanilla iPhone fashions together with iPhone 13, iPhone 14 coming down in worth. The latter, as an illustration, has dropped in worth throughout most retail channels, albeit not formally. Additionally, Pro fashions—iPhone 14 Pro and iPhone 14 Pro Max have seen big demand in India as properly. 

Tim Cook agrees that there’s a large alternative for the corporate in India submit the COVID-19 pandemic. “We actually did fairly well through COVID in India and I’m even more bullish now, hopefully on the other side of it. That’s the reason why we are investing there by bringing retail there, bringing the online store there and putting out significant amount of energy there. I’m very bullish on India.”

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