Coming Soon to Dubai: Mercedes-Benz Places

• Mercedes-Benz launches the brand new actual property model known as Mercedes-Benz Places
• The automotive model ventures with Dubai-based builders Binghatti to create a luxurious residential tower in Downtown Dubai
• The Mercedes-Benz design philosophy which captures Sensual Purity performs a key position within the general aesthetic idea

Binghatti Properties, considered one of Dubai’s largest actual property growth corporations, and Mercedes-Benz, luxurious automotive firm, announce the reveal of a groundbreaking undertaking – Mercedes-Benz Places | Binghatti. Brought collectively by a shared ardour for iconic design and innovation, this partnership merges the world of actual property and automotive excellence to set new requirements in luxurious design and dwelling.

The new real-estate icon shall be constructed within the coronary heart of Dubai’s Downtown, surrounded by a few of Dubai’s most outstanding landmarks, together with the Dubai Mall, and with unobstructed views of the Burj Khalifa. Rising to a towering peak of 341 metres and 65 storeys, Mercedes-Benz Places in Dubai stands as an architectural masterpiece that redefines the skyline of Downtown.

Muhammad BinGhatti, CEO of Binghatti, shared: “We are profoundly excited to be working alongside Mercedes-Benz – a truly iconic name – to develop the first Mercedes-Benz branded luxury residence in the world. Mercedes-Benz Places in Dubai is not merely a real-estate development; it will also place community and mobility at its core, setting a new benchmark for intelligent living.”

Binghatti and Mercedes-Benz have been defining the small print on this undertaking for over a yr. During this time, the principle focus has been on making a customer-centred strategy that locations the wants of future residents on the forefront of the expertise. The Mercedes-Benz design philosophy revolving round Sensual Purity is a driving pressure behind the undertaking’s structure, creating timeless and delightful areas in an oasis of serenity and purity. By combining good house applied sciences with clever mobility options, Mercedes-Benz Places Dubai goals to redefine consolation and comfort in a contemporary dwelling house.

Britta Seeger, Member of the Board of Management Mercedes-Benz Group AG, Marketing & Sales shared: “With Mercedes-Benz Places in Dubai, we are going beyond automotive to create outstanding brand moments. With their many years of experience in real-estate development, Binghatti is the ideal partner for us. Our aim with our first branded, real estate residential tower is to create new, desirable grounds that inherit our brand’s DNA and give our customers a place to arrive, unwind and come home to.”

As Binghatti and Mercedes-Benz companion on the automotive model’s first real-estate branded undertaking, Mercedes-Benz Places in Dubai emerges as a logo of excellence, innovation, and a timeless presence of luxurious dwelling. The collaboration will start with a launch occasion in Dubai on January 24, 2024, the place additional particulars in regards to the undertaking shall be introduced.

For additional details about this undertaking, please electronic mail right here.